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Cannabis & Dispensaries · Workflow

Customer loyalty program management

This workflow automatically enrolls customers in loyalty programs, tracks their purchase behavior, and delivers personalized rewards and promotions based on spending patterns and product preferences.

Workflow Trigger

Customer completes a purchase transaction at the dispensary POS system.

Visual Flow

Each node represents an automated step. Connections show how data and decisions move through the workflow.

Step-by-Step Breakdown

Detailed explanation of each automated stage in the workflow.

  1. 1
    Trigger

    Purchase Transaction Completed

    A customer completes a purchase at the dispensary point-of-sale system. Transaction data including products, quantities, and total amount is captured.

    DutchieTreez
  2. 2
    Action

    Sync Purchase Data

    Transaction details are automatically synced to the inventory management system and customer database. Purchase history and product preferences are updated.

    FlowhubMJ Freeway
  3. 3
    Action

    Calculate Loyalty Points

    Loyalty points are calculated based on purchase amount, product categories, and current promotions. Points are added to the customer's loyalty account balance.

    DutchieTreez
  4. 4
    Decision

    Check Reward Eligibility

    System evaluates if customer has reached point thresholds for rewards or qualifies for tier upgrades. Decision branches based on loyalty status and accumulated points.

    FlowhubMJ Freeway
  5. 5
    Action

    Generate Personalized Offers

    AI analyzes purchase history to create targeted product recommendations and discount offers. Promotions are customized based on preferred strains, consumption methods, and buying frequency.

    DutchieTreez
  6. 6
    Action

    Send Loyalty Communications

    Automated emails or SMS messages are sent to customers with their updated point balance, available rewards, and personalized product recommendations. Communications comply with cannabis marketing regulations.

    FlowhubDutchie
  7. 7
    Output

    Update Customer Profile

    Customer loyalty profile is updated with new transaction data, points balance, tier status, and communication preferences. Data is stored for future marketing automation and compliance reporting.

    MJ FreewayTreez

Outputs

  • Updated customer loyalty points balance
  • Personalized product recommendations and offers
  • Automated loyalty communication sent to customer

Key Metrics

  • Customer retention rate
  • Average purchase frequency
  • Loyalty program redemption rate

Tools & Integrations

  • Dutchie
  • Treez
  • Flowhub
  • MJ Freeway

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