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Patient recall and reactivation campaigns

Automatically identifies overdue dental patients and executes personalized recall campaigns through multiple channels to reactivate appointments. Reduces manual outreach work while maintaining consistent patient engagement and filling appointment slots.

Workflow Trigger

Scheduled daily scan identifies patients who are overdue for their next dental appointment or cleaning

Visual Flow

Each node represents an automated step. Connections show how data and decisions move through the workflow.

Step-by-Step Breakdown

Detailed explanation of each automated stage in the workflow.

  1. 1
    Trigger

    Scan for overdue patients

    Daily automated query identifies patients whose last appointment was 6+ months ago or who missed scheduled recall appointments. System pulls patient contact preferences and treatment history.

  2. 2
    Action

    Segment patients by priority

    Categorizes overdue patients into high-value (comprehensive treatment plans), routine (cleanings/checkups), and at-risk (missed multiple appointments) segments. Each segment receives tailored messaging.

  3. 3
    Decision

    Check patient communication preferences

    Routes patients to appropriate outreach channel based on their preferred contact method and previous response history. Determines if SMS, email, or phone call should be used first.

  4. 4
    Action

    Send personalized recall messages

    Delivers customized messages mentioning specific treatments needed, available appointment times, and practice updates. Includes online scheduling links and special offers for long-absent patients.

  5. 5
    Action

    Track response and follow-up

    Monitors message delivery, open rates, and booking responses. Schedules follow-up messages for non-responders after 3-5 days using alternative contact methods.

  6. 6
    Decision

    Escalate unresponsive patients

    Identifies patients who haven't responded after multiple automated attempts and flags them for personal outreach by front desk staff. Creates task list for manual follow-up calls.

  7. 7
    Output

    Generate campaign performance report

    Compiles metrics on patient response rates, appointments booked, revenue generated, and identifies most effective messaging strategies. Updates patient records with campaign interaction history.

Outputs

  • Scheduled recall appointments
  • Patient response analytics dashboard
  • Follow-up task list for staff

Key Metrics

  • Patient reactivation rate
  • Recall appointment booking conversion
  • Campaign ROI and revenue generated
OA

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